I can't think of any other that so perfectly captures the specific challenges - and opportunities - that a company faces at every stage of growth. This is an ideal moment to be reading this book." - Bill Gates "The book the start-up world has been waiting for. "The case studies you're about to explore and the tools you're about to gain have never been more relevant. Using the framework provided by Hoffman and Yeh, readers will learn how to design business models which simultaneously support growth at a furious pace and capture the market, as well as how to navigate the necessary shifts in strategy needed at each level of scale. Prioritising speed over efficiency in an environment of uncertainty, Blitzscaling illustrates how businesses can accelerate to the stage in a company's life cycle where the most value is generated. Featuring case studies from numerous prominent tech businesses such as AirBnB and WeChat, this book offers a specific set of practices for catalysing and managing dizzying growth in bourgeoning start-ups. But what is the secret to their outstanding success? Hoffman and Yeh explain that it's simple: they've learnt how to blitzscale.
Silicon Valley is renowned for its striking number of businesses which have grown from garage start-ups into global giants Apple, Cisco, Google, HP and Intel to name a few. Foreword by Bill Gates From the authors of New York Times bestsellers, The Alliance and The Start-up of You, comes a smart and accessible must-have guide for budding entrepreneurs everywhere.
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